(hàng Mới Về) Son Môi Trang Điểm Revlon Kiss

Naughty mauve exp 03 / 2022

Crimson feels exp 04 / 2022

4.4ml

Objective:
Leverage success of cushion innovation from other categories
Attracting new younger users to high impulse category
Capitalize on growing tinted / stained lip look trends with unique innovation that improves consumer experience with care benefits
Target: Beauty trend enthusiasts
Insight: I want a beautiful tinted lip look that does not dry my lips
Benefit / usp key:
A conditioning lip tint deliver a juicy wash of color with cushiony comfort that wears for hours
# reasons to believe:
Nourishing formula: Hybrid formula infused with conditioning oils to help nourish and protect against dryness
Innovative application: Pillowysoft lip cushion gives a touch of color and builds for more impact
On trend look: Juicy tint with a balm-like finish, dries to a natural, blotted lip look